In addition to the Google AdSense ad formats, you can use link unit format that can help bring incremental revenue to your site. You can use link unit in addition to ad formats. That means you need not to replease ad format in order to use link unit. It is an additional unit that also bring revenue. If you'd previously found that the standard AdSense ad format did not work well for a particular page, we recommend trying the new link unit on that page. Remember that one link unit per page can be placed in addition to the existing three AdSense ad units on that page.
The result is advertisements that are closely targeted to the interests of your users. By selecting the topics through interaction with the ad unit, users are presented with useful information in the form of related advertisements. Their direct involvement with the evolution of the ad unit guarantees an interest in the ads that are presented.
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